BRIEF
Unconscious Bias (in the advertising industry)
“Make employers come to terms with [and act on] their own bias in the workplace.”
— Jordan Doucette view full brief
INSIGHT
It’s probably not a massive shock that the LGBTI community are woefully underrepresented in advertising, both in terms of presence in campaigns, but also LGBTI people in creative roles. So how can we help?
IDEA
D&AD Pink Pencil Award
At a time when advertising awards are so plentiful that their value is often debased, the status and integrity of a D&AD Pencil has never been in doubt.
So we created the D&AD Pink Pencil, dedicated solely to award creative ideas that feature & support the LGBTI community.
