VFX for a series of TikTok videos for Unloan
The challenge was to enhance engagement in a series of pre-recorded educational videos about home loans by infusing creativity and making the content more entertaining. This involved brainstorming quirky ideas to captivate a younger audience, researching appropriate stock footage and graphics to complement the narrative, and seamlessly integrating them into the videos. To achieve this, the elements added required careful editing and rotoscoping to ensure they integrate cohesively with the original footage. The entire series included over 21 videos, however below are some selected examples.